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Skin Care, Branded Beauty Marketing, Bobby Brown Make up Manual
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1) The Beauty Geek's Guide to Skin Care: 1,000 Essential Definitions of Common Product Ingredients
by Deborah Burnes (Author)
Everything Every Beauty Geek Needs to Know About Skin Care
When it comes to finding the perfect formula for dewy and healthy skin, knowledge is power. That's why skin care guru Deborah Burnes shares everything you need to know about essential ingredients in this book―so that you can give your skin exactly what it needs to glow.
Whether you're making products for your own use or trying to figure out which brands work best for you, The Beauty Geek's Guide to Skin Care has all the latest insider info on 1,000 of the beauty industry's most commonly used ingredients. Plus, you'll learn the best practices and lifestyle habits to make healthy skin an everyday reality.
The Beauty Geek's Guide to Skin Care features:
1,000 Ingredient Profiles―Learn the origin, uses, and benefits of the most popular natural and chemical ingredients.
Skin Care 101―Get the lowdown on basic beauty practices and lifestyle hacks for best skin.
DIY Beauty Recipes―Make your own cleansers, toners, masks, scrubs, and more with these easy-to-follow recipes for your very own signature products.
Knowledge is powerful and beautiful―especially when it comes to your skin. Get in the know with The Beauty Geek's Guide to Skin Care.
TILSTAND: Helt ny. A little crease on the cover due to logistics but not visible. No markings.
Kjøpte den for 360 NOK
Selges billig for 200 NOK
2) Branded Beauty: How Marketing Changed the Way We Look Hardcover –
by Mark Tungate (Author)
Beauty is a multi-billion dollar global industry embracing make-up, skincare, hair care, fragrances, cosmetic surgery - even tattooing and piercing. Over the years it has used flattery, seduction, science and shame to persuade consumers to invest if they want to look their best.
Branded Beauty delves into the history and evolution of the beauty business. From luxury boutiques in Paris to tattoo parlours in Brooklyn, it contains interviews with the people who've made skin their trade. Analyzing the marketing strategies used by those who create and sell beauty products, it visits the labs where researchers seek the key to eternal youth. It compares attitudes to beauty from around the world and examines the rise of organic beauty products. Full of fascinating detail from great names such as Rubinstein and Arden, Revlon, Estée Lauder, L'Oréal and Max Factor, Branded Beauty is the ultimate guide to the current state of the industry and what the future holds for the beauty business.
TILSTAND: Helt ny. Ingen markering
Kjøpte den for 339 NOK
Selges billig for 200 NOK
3) Bobbi Brown Makeup Manual Book Hardcover
This is the book that all women have been waiting for--Bobbi's twenty-five-plus years of makeup artist experience distilled into one complete volume. With over 200 full-color photos and step-by-step instructions including a Ten Step Guide to Perfect Makeup that teaches you how to apply your makeup in ten minutes or less, this book shows you how to put on makeup like a pro.
TILSTAND: Pent brukt. Ingen markering.
Kjøpte den for 369 NOK
Selges billig for 150 NOK
4) Beauty and the Business: Practice, Profits and Productivity, Performance and Profitability
by Gregory A. Buford (Author), Steven E. House (Author)
New technologies and social networks have dramatically changed the way we communicate. But with this sweeping change, some things remain the same. First and foremost, treat your customers right.
In BEAUTY and the BUSINESS, authors Gregory Buford, MD and Steven House present a framework for the highly successful profitable business. They incorporate long standing essentials to customer satisfaction and connect them through the technologies and culture of today’s buyers who use the internet and social networking to make their purchasing decisions.
Their solid recommendations provide insights on how to guide a potential customer through this process while developing trust along the way. And they do so at a pace that makes sense for the critical decisions being made by this aesthetic client. You may only have a nanosecond to prevent someone from clicking through your website or hanging up the phone and so you must have something that interests them.
Finding and keeping customers has become a critical element to survival but authors Buford and House present the good news that the beauty industry is actually positioned for strong growth based on predictable generational spending habits of the baby boomers. They make a strong case for the need to be competitive and aware of technology’s ability to shift markets away if you are not executing on client retention strategies, high quality referrals, and state of the art marketing. BEAUTY and The BUSINESS teaches you to analyze the market, engage it, draw feedback from it, and adapt at a rate of change at least as fast as the market itself is evolving.
As a clinician, practitioner, or owner this book should become part of your strategic plan. The business of beauty is by its’ very nature a business of choice. The choice to make changes and evolve your look for a variety of reasons drives customers toward those whom they can trust. BEAUTY and the BUSINESS will show you how to keep business growing in a continuously sustainable profitable manner, how to beat your competition, and how to actually have fun along the way.
TILSTAND: Helt ny. Ingen markering
Kjøpte den for 369 NOK
Selges billig for 200 NOK
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Sist endret: 11.4.2025 kl. 18:01 ・ FINN-kode: 402475494
