SoMe Specialist

Will you help us inspire the world to Live To Play Another Day? We are seeking a Social Media Specialist that will set the direction and bring to life the Sweet Protection brand and products, within our core product divisions: Snow, Bike, and Paddle Sport. Your contributions in working with world-class athletes, collaborating with our communities, and driving our editorial through social media will be crucial for the future growth of the brand.

Sweet Protection blends industry-leading innovation with the finest craftsmanship to create the safest and most advanced helmets, protective gear, and apparel. Sweet Protection is based in Norway and was founded by a tight-knit group of skiers, riders, cyclists, and paddlers, looking to make the best helmets and apparel available. We build the gear we use and stand behind every product we make. To us, there is no compromise.

The position is located in Oslo and reports to the Marketing Manager for Sweet Protection. You will work alongside the Content and Brand Design teams in this role.

About the role

• Advocate for the Brand mission
• Live the Brand Values through social and evolve our Tone of Voice
• You will lead and develop Sweet Protection's presence on social media across all audiences on selected global social media platforms.
• Plan, develop and execute communications across all organic and paid social channels:
  • Facebook
  • Instagram
  • Strava Club
  • LinkedIn
• Management of @sweetprotection social media channels
• Working with our Media Agency to ensure all communications are delivering against the marketing goals in collaboration with our centralized Customer Engagement Team
• Set targets for all key social activities (qualitative and quantitative) and report back to the business on a regular basis.
• Help plan out and execute social campaigns, editorial planning, content creation, and curation, as well as day-to-day community management
• Work closely with channel partners to understand future opportunities
• Be a key contributor in briefing sessions, key campaigns, and regular content meetings
• Explore other platform opportunities, where relevant
• Work closely with Cross-Functional teams to ensure social assets are delivered in brief
• Provide orientation and guidance for our evolving social media platform strategy on a regional and/or sport-specific level
• Work with the customer service team to resolve all community management queries that arise on social media
• Suggest potential influencers and work closely with key athletes and influencers for the best utilization of reach, content creation, and activations

To be successful in the role as SoMe Specialist for Sweet, we expect that you have:

• Strong knowledge of the outdoor sports community
• 3+ years of experience in marketing with a focus on managing social media platforms
• Experience in working with large consumer brands where brand integrity and commercial success are the focus
• Extensive experience in working with multiple social media accounts and on a complex, fluid communications calendar.
• Advanced knowledge of social media strategy, listening tools, and best practice
• Fluent in Norwegian and English both written and oral.

You will also be prepared to work flexible hours and be proactive, seeking out opportunities for advancing our approach to social media engagement.

We also believe you have these personal attributes:

• Outstanding communication skills, and ability to issue concise feedback and direction to internal and external stakeholders
• Highly motivated, proactive, and driven
• You are structured and have an analytical approach
• Strong interpersonal skills
• You work independently and take initiative and responsibility, but just as important, you are a true Team-player
• You have high integrity, act professional, and are serious about having fun in the process
• Have a strong affinity for skiing, cycling, or active sports

What Active Brands can offer you:

• An inspiring and active work environment, with dedicated co-workers with a strong passion for our brands
• Competitive compensation and benefits
• Career and development opportunities in the company
• Five weeks of vacation
• On-site canteen

We look forward to reading your application.

Application Deadline: October 12th

All applications will be evaluated consecutively. Application is ONLY accepted in our portal (due to personal data protection rules).

About the Company

Active Brands is a leading supplier of premium brand goods to sports retail in the Nordic region. The brand portfolio consists currently of Kari Traa, Bula, Åsnes, Dæhlie, Johaug, and Sweet Protection. The number of employees is about 250, situated in Oslo, Voss, Trysil, Gothenburg, Copenhagen, Helsinki, Denver, and Shanghai. Active Brands aims to build strong brand positions and to become a preferred partner to the retailers. Active Brands has great ambitions for growth through our existing brands as well as future acquisitions. The main shareholders are FSN Capital AS and Verdane Capital Advisors AS.